European Marketing Academy
Winners
EMAC Distinguished Marketing Scholar Award Winners
This annual award is designed to be the highest honor that a marketing educator with extensive connections to EMAC, the European Marketing Academy, can receive.
The award recognizes outstanding marketing scholarship, reflected in extensive and impactful research contributions, and outstanding contributions to the European Marketing Academy.
2026

Tammo Bijmolt
University of Groningen
2025

Bernd Skiera
Goethe University Frankfurt
2024

PK Kannan
University of Maryland
2023

Els Gijsbrechts
Tilburg University
2023

Werner Reinartz
University of Cologne
2022

Gerrit van Bruggen
Erasmus University
2020

Stefan Stremersch
Erasmus University Rotterdam & IESE Business School
2019

Eitan Muller
NYU Stern School of Business & IDC Herzliya
2018

Donald R. Lehmann
Columbia Business School
2017

Roland T. Rust
University of Maryland
2016

Marnik Dekimpe
Tilburg University and KU Leuven
2015

Gary Lilien
Penn State
2014

Hubert Gatignon
INSEAD
2013

Jan-Benedict Steenkamp
University of North Carolina at Chapel Hill
2012

Gilles Laurent
ESSEC Business School
2011

Sönke Albers
Kühne Logistics University in Hamburg
2010

Peter Leeflang
University of Groningen
2010

Berend Wierenga
Erasmus University in Rotterdam